This company was founded in Israel in 1990 with the vision of promoting children’s nutrition. Over the years, this company’s innovative products have gained international recognition.
The company’s mission is to make nutritional supplements easy and fun to take for the most discerning consumers on the planet: kids.
Their products are consumed daily by children, and probably quite a few parents, in more than 20 countries around the world, including the United States, Europe, Russia, Southeast Asia and South Africa.
