Summary:
This UK based SME is an education tech start-up who have designed and developed a classroom mathematics app for school pupils age 11 to 16 years old combined with a teacher portal that tracks student progress. The company wish to expand into global markets through partnering with distributors of educational materials via license agreement. They are looking for global collaborations but are particularly seeking partners in USA, Canada, New Zealand, Qatar, India, and Singapore.
Description:
This UK company was incorporated in 2017 to develop tools to enhance learning in learners aged 11to16 years and the mathematics app was released in 2020. The mathematics app has recently been short-listed for a prestigious global EdTech award.
The company has designed a mathematics app and teacher portal for learners with access to either personal Apple iPads, or shared school iPads. The app is currently in use in UK schools covering the mathematics curriculum up to General Certificate of Secondary Education (GCSE). The teacher portal allows the teacher to track and monitor student progress.
The app helps pupils to remember what they have been taught in class and create a greater fluency with the basic principals of mathematics. It has been designed by qualified and experienced teachers with the knowledge of integrating educational technology into the classroom and understanding the individual learning needs of each pupil. The app applies well researched principles from cognitive science (including retrieval practice, spaced learning, and interleaving) to secure knowledge in long-term memory.
Adaptive learning technology enables pupils to advance at their own pace. Gaps in knowledge are identified and tracked with questions personalised to the needs of each student. The interface incorporates handwriting recognition technology allowing for easy input of mathematical notation whilst the app creates opportunities for revision on an ongoing basis. A teacher portal enables a teacher to monitor student progress and engagement.
There are two routes to purchasing this app it can either be accessed:
(i) by subscription through the AppStore for individual use.
(ii) by schools through the block purchase of an annual access code directly from the company.
The company is looking to enter into a distribution agreement with in-country representatives who have experience of supplying EdTech solutions in that region and existing relationships with educational institutions. The company is seeking to globalise it's product by working global partners but is especially seeking to partner with distributors of educational materials in USA, Canada, New Zealand, Qatar, India, and Singapore. It is envisaged that the company will internationalise it's products via a license agreement.
Type (e.g. company, R&D institution…), field of industry and Role of Partner Sought:
It is envisaged that the company will internationalise through working with partners in countries where English is spoken, and the secondary education system is similar to that found in the UK. The company would like to work with global partners to achieve international adoption of their mathematics teaching app, but partners are particularly sought in the following countries USA, Canada, New Zealand, Qatar, India, and Singapore.
The partners will already be resellers or distributors in the field of educational materials and have existing knowledge of the secondary education system in their country. The client is seeking to work with a partner under a license agreement
Stage of Development:
Already on the market
Comments Regarding Stage of Development:
Currently being used by some schools in the UK
IPR Status:
Copyright
External code:
BOUK20210630001
