Summary:
Small communication agency in Genoa (Italy) is looking for partners for collaboration agreements (other communication or IT agencies for managing complex projects, startups which need to design their own visual identity or others).
They work in visual communication, web design and social media marketing and they are willing to offer its services and skills abroad through outsourcing and subcontracting agreements.
Description:
The Italian company deals with visual communication and in particular with graphics and web design. They also provide consultancy on web marketing activities. All their projects are structured to implement a precise marketing strategy shared with their customers.
- Graphic design:
They work in various disciplines of communication, and as designers they also include skills in the field of photography and typography. They can manage complex projects that cover different areas, such as packaging and web design, or they can work on a single activity such as the design and layout of a brochure or the interface of a mobile app. They often take care of all phases of printing, advising and supporting the customer on the most suitable style to be recognized also offline. Their goal is communicating a message in the simplest and most effective way through text and images.
- Brand design and corporate identity
They create the visual identity of a brand to tell about the personality and unique features of a brand and present them in the most effective way. Brand design and corporate identity are the keys to the definition of the communication project allowing the brand to be known and recognized by the public. The client takes care of designing, or refreshing, the image of companies, organizations, associations and any other commercial, social or conceptual entity. Starting from the design of the logo they can study and create all the products necessary for the declination of identity on different supports (Style Guide).
- UX and UI design:
UX stands for User eXperience, while UI stands for User Interface. An engaging and fluid UX leads the user towards a precise marketing goal and can only be achieved if the UI is designed for it. The company works with the customer to define the best way to build an effective UX and to design the interface to ensure this experience. An effective user interface transposes the marketing strategy into layouts, adding visual and/or multi-sensory communication aspects.
- Websites and e-commerce:
They create simple and complex websites, starting from the design, based on the real contents of the project. They put a lot of emphasis on the design of the navigation tree and the wireframe, this allows them to verify the navigation flows and usability for the end user. The company study the graphics so that they are consistent with the customer's entire communication strategy, including offline communication. They create ad hoc templates for WordPress and also provide advice on other CMS such as Joomla, PrestaShop, Drupal and Magento.
- Web marketing, SEO and social:
Consultancy on specific web marketing activities always starting with an analysis to provide clear direction to reach customer objectives through a specific marketing strategy. In particular, they can provide analysis and SEO projects, even on existing sites, and they can take care of the management of specific marketing activities, Adwords campaigns included. They love social networks and provide advice on social media management. Together with the customer, they can structure specific activities on socials, from facebook to instagram without forgetting youTube and provide advice on advertisements and campaigns. The company customers stay up to date with the work and the achieved results thanks to monthly report.
- Creative direction:
Thanks to the existing network of collaborators built up over the years, the company is able to take care of the creative direction of complex projects that embrace the world of photography and audio-video.
The company would like to expand the existing international collaborations with outsourcing and/or subcontracting agreements to find new opportunities for creative exchange.
Type (e.g. company, R&D institution…), field of industry and Role of Partner Sought:
The Italian company is looking for advertising agencies, IT companies for the development of user interfaces for applications or mobile apps, SMEs and start-ups for the study of new visual identities under outsourcing and/or subcontracting agreements.
IPR Status:
Design Rights,Exclusive Rights,Copyright
External code:
BOIT20210922003