Summary:
An Italian company has devised a comprehensive high-tech universal gym integrated system (equipment, sensors and methodology) based on the use of an innovative patented technology capable of guaranteeing outstanding and measurable physical results in a short time. The company is now looking for partners interested in making franchise agency agreements.
Description:
The company was established in 2019 in Northern Italy with the purpose of introducing a new high-tech integrated system capable of guaranteeing outstanding and measurable physical results in a short time. The company has rapidly expanded its business reaching several Italian cities with affiliates and hundreds of direct customers, in addition to its own two main centres. The system is based on an innovative patented machine that was developed through in-depth studies focused on eccentric strength and progressive isometry. The new technology does not involve the use of electricity but works on the eccentric phase of muscle contraction to dramatically increase workout effectiveness. In addition, the system software allows to tailor each user’s training programme to their peculiar needs and objectives avoiding any risk of injury. To help users customize their plans and improve body performance the system includes personal assistance by qualified trainers who have received exhaustive training on all aspects of the world of fitness and well-being and acquired the necessary skills to use the new technology and the knowledge to also provide advice in the field of nutrition and physiotherapy. The progress of any training programme is constantly monitored by checking such parameters as body circumference, weight, level of resistance, etc. on a regular basis.
The training system can be successfully used for following purposes:
tailored training for every type of customer and for every muscle
athletic preparation
integration to traditional training
slimming
strength
isometry
rehabilitation
hypertrophy and toning
functional and postural workouts
stretching of muscles.
The Italian company is looking for possible European partners via franchise agency agreements.
The innovative system is very suited to most important cities of UE and Extra UE. The target is urban working population with little time to spare, or athlets with specific physical objectives. The franchisee will receive training and assistance from the Italian franchisor, besides marketing supervision and material.
Type (e.g. company, R&D institution…), field of industry and Role of Partner Sought:
The Italian company is looking for a private or state-owned investor interested in opening new centres on their territory, to sign a franchise agency agreement. The innovative system is very suited to most important cities of UE and Extra UE. The target is urban working population with little time to spare, or athlets with specific physical objectives. The franchisee will receive training and assistance from the Italian franchisor, besides marketing supervision and material.
Stage of Development:
Already on the market
IPR Status:
Patents granted
External code:
BOIT20211020001